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Champion® releases informative new YouTube Channel

August 15, 2018

 

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Installation guides to tips and tricks for all Champion® ranges now available for ignition, braking, filters, wipers, lighting

 

Kontich, Belgium, August 15th, 2018. …Federal-Mogul Motorparts, a division of Federal-Mogul Holdings LLC, has announced that its Champion® brand has developed a new YouTubeTM channel, Champion EU. The videos are aimed at providing short, informative and useful content to a wide public audience, encouraging them to use a professional technician to properly maintain their vehicle.

 

The Champion EU YouTube channel currently has a selective number of videos covering spark plugs, glow plugs, glow plug control units, filters, lighting, braking and wipers. The content itself ranges from useful ‘how to’ guides through to coverage from Champion events. The channel will provide videos in different languages for Europe, the Middle-East and Africa.

 

“Video is rapidly becoming one of the most prominent and important ways in which we communicate,” explains Ronald de Wilde, Brand Marketing Manager, Champion. “We wanted to be able to help our customers resolve problems or receive news in a quick and meaningful way. With these short videos, we are able to answer many questions they may have and provide further insight into Champion’s products and about the brand itself.”

 

The videos are designed for educational purposes and to motivate end-users and mechanics to see professionals correctly install the products for proper fitment and maintenance. They aim to provide practical tips to those who already have some technical automotive experience but are open to novel learning opportunities. New videos will be uploaded regularly, so users are encouraged to subscribe to the channel for regular updates and the latest information.

 

To watch the latest Champion videos now, visit the Champion EU YouTube channel; https://www.youtube.com/channel/UCoOM5Xw36wHhYzQK2aW6wag

 

The videos will also be made available through regional websites and Garage Gurus™, Federal-Mogul Motorparts’ world-class, free technical training platform. The videos will also be available to embed within customer websites.

 

Champion is Federal-Mogul Motorparts’ complete service brand with an offering that includes ignition, braking, filters, wipers and lighting.

 

 


About Federal-Mogul

Federal-Mogul LLC is a leading global supplier of products and services to the world’s manufacturers and servicers of vehicles and equipment in the automotive, light, medium and heavy-duty commercial, marine, rail, aerospace, power generation and industrial markets. The company’s products and services enable improved fuel economy, reduced emissions and enhanced vehicle safety.


Federal-Mogul operates two independent business divisions, each with a chief executive officer reporting to Federal-Mogul's Board of Directors.


Federal-Mogul Motorparts sells and distributes a broad portfolio of products through more than 20 of the world’s most recognized brands in the global vehicle aftermarket, while also serving original equipment vehicle manufacturers with products including braking, wipers and a range of chassis components. The company’s aftermarket brands include ANCO® wipers; Beck/Arnley® premium OE quality parts and fluids; BERU®* ignition systems; Champion® lighting, spark plugs, wipers and filters; Interfil® filters; AE®, Fel-Pro®, FP Diesel®, Goetze®, Glyco®, National®, Nüral®, Payen®, Sealed Power® and Speed-Pro® engine products; MOOG® chassis components; and Abex®, Ferodo®, Jurid® and Wagner® brake products and lighting.

 

Federal-Mogul Powertrain designs and manufactures original equipment powertrain components and systems protection products for automotive, heavy-duty, industrial and transport applications.

Federal-Mogul was founded in Detroit in 1899 and maintains its worldwide headquarters in Southfield, Michigan. The company employs nearly 55,000 in 24 countries. For more information, please visit www.FMmotorparts.com.

 

 

*BERU is a registered trademark of BorgWarner

 

 

CONTACT:    

Jim Hadfield 

+44 (0)1295 277050

jim.hadfield@m-eng.com

 

 

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